U.S. VIRGIN ISLANDS DEPARTMENT OF TOURISM AND DIVISION OF FESTIVALS SHOWCASES FORTHCOMING FESTIVALS IN MIAMI AND JAPAN CARNIVALS
U.S. Virgin Islands (October 12, 2023)— The U.S. Virgin Islands Department of Tourism and Division of Festivals continues marketing the territory to the national and international Carnival scene.
As a part of the ongoing diaspora and cultural marketing strategy to elevate USVI festivals and carnivals, the Division of Festivals teams ventured to Tokyo for Japan Caribbean Carnival and Japan Soca Weekend in mid-September. As part of the sponsorship collaboration, the team provided branded items, including fans, towels, bags, and more, to revelers who traveled worldwide to experience this unique cultural immersion.
“I applaud the great strategic thinking of members of the Department of Tourism and Division of Festivals to ideate outside the box to market our destination to Carnival revelers all across the globe, tapping into their love of the Caribbean culture to influence exploration of our piece of paradise,” said Joseph Boschulte, USVI Commissioner of Tourism.
The Tourism and Festival’s teams kicked off October in Miami, Florida, where events, local signage, and parade experienced digital advertisements for the forthcoming Crucian Christmas Festival. In addition to the traditional promotions, revelers received branded materials at four different fetes that featured USVI connectivity, performers, and DJs.
“Our goal is to raise awareness of our three major carnivals and all of the amazing festivals throughout the territory to encourage visitors to explore all that the USVI has to offer,” add Ian Turnbull, Director of Festivals.
Carnival season in the U.S. Virgin Islands begins on December 26th with the launch of the 71st Crucian Christmas Festival in St Croix.
For more information on the Crucian Christmas Festival and the U.S. Virgin Islands, please visit https://www.visitusvi.com/.
About the U.S. Virgin Islands
About 40 miles east of Puerto Rico, the U.S. Virgin Islands comprise a United States territory located in the northeastern Caribbean Sea. The three islands are St. Croix, St. John, and St. Thomas, where the capital of Charlotte Amalie is located. Perfect for leisure or business travel, the U.S. Virgin Islands features breathtaking, world-renowned beaches, an international marine industry, European architecture, and a burgeoning restaurant industry. No passports are required from U.S. citizens traveling from the U.S. mainland or Puerto Rico. Entry requirements for non-U.S. citizens are equivalent to entering the United States from any international country. Upon departure, a passport is required for non-U.S. citizens. For more information about the United States Virgin Islands, go to www.VisitUSVI.com, follow us on Instagram (@visitusvi) and Twitter (@usvitourism), and become a fan on Facebook (www.facebook.com/VisitUSVI).